Close Menu
WashingtonExec
    Podcast Episodes
    LinkedIn Facebook X (Twitter) Instagram YouTube
    LinkedIn Facebook X (Twitter) Instagram YouTube
    WashingtonExec
    Subscribe To The Daily
    • News & Headlines
    • Executive Councils
    • Videos
    • Podcast
    • Events
      • 🏆 Chief Officer Awards
      • 🏆 Pinnacle Awards
    • About
    • Contact Us
    LinkedIn YouTube X (Twitter)
    WashingtonExec
    You are at:Home»Execs to Know»Exec Moves»John Rothenberger 2012 Outlook: Realize What Your Company’s “A” Game Is
    Exec Moves

    John Rothenberger 2012 Outlook: Realize What Your Company’s “A” Game Is

    By Brynn KoeppenDecember 19, 2011
    Share
    LinkedIn Facebook Twitter Email
    John Rothenberger, CEO of SE Solutions

    2012 is fast approaching, and with it comes big changes in the Federal IT industry.  WashingtonExec is giving local executives the opportunity to share their thoughts on where they see the government contracting industry headed.  Leaders of the industry were asked a series of predictions questions focused on challenging issues such as cloud computing, healthcare IT, defense and so forth.

    Today’s 2012 outlook is from John Rothenberger, founder and CEO of SE Solutions. SE Solutions is an IT business services and solutions company founded in the wake of 9/11.

    John Rothenberger: “In 2012, there will continue to be quite a bit of uncertainty regarding the prediction of government spending and therefore business revenue sources. There is nothing but economic pressure nationally on all pricing for businesses in almost every industry. Our industry is no exception. In the near term, the climate is not going to change for us here in the Washington Metro area, especially with 2012 being an administration election year. To me, the opportunity lies in our industry by continuing to try and find more ways to “do more, for less” for our federal government. This is a period of time to help the customer base use their money wisely and more efficiently. Using technology to improve efficiencies and help our goverment client better serve their citizen clients and mission is a primary focus of our business in 2012. I also believe that there is increased opportunity for businesses to get much more focused on how they perform business development and deliver innovation. As competition grows for business in an uncertain market, businesses need to get better and better at what they do best. Increased focus on effective business development efforts in areas you are already positioned and performing well in by adding new innovative ideas to solve problems may increase a companies probability of staying in position and expanding to new ones which will be in short supply. Stepped up efforts to develop business in new areas for companies needs to be done smartly and methodically with a watchful eye on progress, cost and opportunity while pursuing new “green pastures” as they say.

    At SE, there is a lot more emphasis being placed on discovering and harnessing our own ability to innovate with our in house talent. The notion here is to be closely connected to the people in the field that have an opportunity to be innovative for their client and help them harness that value for the government customer in a meaningful way. From an optimistic eye, these are times to hunker down and realize what your company’s “A” game is, be the best in your competitive circle, and commit to deliver nothing less than the highest level of innovation and value for your government clients.”

    Rothenberger previously interviewed and was a participant for the Secrets to Success series on WashingtonExec.

    Previous ArticleEmiley Hickok 2012 GovCon Insight: Administration Direct Hires Are Vacating, Now What?
    Next Article GOVERNANCE COLUMN: Making A Commitment To Commitment

    Related Posts

    Josh Jackson Takes Helm as CEO of Valkyrie Enterprises

    HII Names Fatina Brave VP of Infrastructure & Sustainability at Ingalls Shipbuilding

    SPA Taps Raj Badhwar as CIO

    Comments are closed.

    LinkedIn Follow Button
    LinkedIn Logo Follow Us on LinkedIn
    Latest Industry Leaders

    Top MarCom Execs to Watch in 2026

    Top National Security Execs to Watch in 2026

    Load More
    Latest Posts

    Dr. Yolanda Reid Has Seen Every Tech Cycle Before. This One Moves Faster and Breaks Harder.

    February 2, 2026

    Top MarCom Execs to Watch in 2026: Nokia Federal Solutions’ Jacqueline Lampert

    February 2, 2026

    Top MarCom Execs to Watch in 2026: Zscaler’s Josie Smoot

    February 2, 2026

    Who Sets the Bar for GovCon Security? Nominate CISOs Today!

    February 2, 2026

    Riverside Research Earns 2025 HIREVets Gold Medallion

    February 2, 2026
    Quick Links
    • Executive Councils & Committees
    • Chief Officer Awards
    • Pinnacle Awards
    • Advertise With Us
    • About WashingtonExec
    • Contact
    Connect
    • LinkedIn
    • YouTube
    • Facebook
    • Twitter

    Subscribe to The Daily

    Connect. Inform. Celebrate.

    Copyright © WashingtonExec, Inc. | All Rights Reserved. Powered by JMG

    Type above and press Enter to search. Press Esc to cancel.