E3/Sentinel is now Avantus Federal after the company announced its rebranding following growth from the acquisitions of E3 Federal Solutions, Sentinel, Data Works, Operational Intelligence and Lucid Perspectives.
The rebrand will boast a fresh logo, new name and refreshed website for the NewSpring Holdings Co. as it aims to solidify its posture as a mission-focused service-driven solutions provider in industry.
“This is a significant milestone for our organization and highlights our capabilities, our growth and our commitment to both our clients and our employees,” said Avantus Federal CEO Andy Maner. “Our unification to Avantus Federal is about much more than simply refreshing our logo, website and colors. It’s about fully expressing all that inspires us and communicating our unique vision to our customers today and tomorrow.”
The new Avantus brand will also include a new mission statement and values that better align with the organization’s collective future vision while embracing the heritage of each legacy organization it holds.
And according to Avantus Federal Chief Growth Officer Chris Blahm, the Avantus brand and meaning symbolize the organization’s continued growth and innovation.
“The name ‘Avantus’ — which signals both ‘advantage’ and ‘vantage point’ — reflects our hyper-focused, outcome-oriented business, where our employees are part of everything we do,” he said. “As we advance to this next chapter, we are going to continue to empower eminence and deliver exceptional outcomes from our people that will be bolstered by our technology, innovation and platforms.”