Oliver Nutt
Vice President of Marketing and External Communications, GDIT
GDIT operates in a dynamic market with rapidly changing client demands and technology, requiring an agile marketing strategy that evolves with the company. Last year, Nutt and his team launched a marketing strategy centered on GDIT’s technology investment initiatives. This effort included introducing nine Digital Accelerator solutions in areas like cyber, AI, cloud, software, 5G, post-quantum cryptography and digital engineering to support government missions. In 2023, GDIT secured over $2 billion in contracts using these solutions.
Nutt’s team also created new client experiences, such as opening the Emerge Innovation Center at GDIT HQ and producing forward-looking tech content, industry research and a new podcast channel, Voices of Innovation. GDIT’s Emerge technology events connected government, industry and the tech community, providing effective forums for collaboration.
“We prioritized creating meaningful experiences for our clients across all touchpoints which culminated in the opening of the Emerge Innovation Center,” Nutt said. “This space not only enhances our client engagement but also serves as a testament to our commitment to fostering innovation. The collaborative environment allows clients to experience firsthand the transformative potential of our technologies.”
GDIT transformed significantly over the past five years, and its brand now reflects that shift, showcasing its culture, people and innovation. Nutt’s focus on technology and innovation has solidified GDIT’s position as a top technology and consulting company. Brand studies show double-digit growth in familiarity, favorability and association with cutting-edge technology year-over-year.
Why Watch
Nutt and his team will focus on highlighting stories of innovation across GDIT, especially in areas like AI, cyber and quantum. The company made great strides in using these advanced technologies to support clients’ missions. From aiding sensitive national security operations to developing AI tools that diagnose skin cancer in veterans, GDIT’s programs have a significant global impact. The goal is to uncover these innovative programs and tell the stories that truly impact people’s lives.
Attracting talent is crucial for GDIT’s growth. Increased brand awareness and targeted talent campaigns have led to a 30% rise in job applications and thousands of new hires.
Paul Tartaglione, GDIT’s chief growth officer and senior vice president, said Nutt has driven GDIT’s brand transformation and improved the company’s reputation as a technology and consultancy leader with expertise in cyber, AI and mission IT support.
“His leadership has ensured we reach and attract the right talent to support our clients’ most complex missions,” Tartaglione said. “Oliver’s innovative approach to marketing consistently aligns with GDIT’s business objectives, driving growth and strengthening our connections with existing and potential clients. As a visible and collaborative leader, Oliver ensures that our marketing initiatives are seamlessly integrated with GDIT’s mission to deliver top-tier technical solutions.”
Fun fact: Nutt is a passionate skier. Skiing at speed gives him the ultimate rush and helps him clear his mind and stay in the moment.