App47 announced today that Jim Casey will be the new Director of Marketing and Danny White the new Director of Sales.
“We’re bringing on these veteran marketing and sales leaders at a time of great momentum for App47,” said CEO and co-founder Chris Schroeder. “Both Jim and Danny have deep experience in creating successful, targeted campaigns that further business growth and will be key drivers as we continue to educate the market and communicate the value and benefits of full lifecycle mobile application management solutions to customers.”
As Director of Marketing, Casey will develop App47’s go-to-market strategy and lead business development, brand awareness, demand generation and sales and channel enablement initiatives. Casey, a 10-year IT marketing and sales expert, has a broad experience in product marketing, business development and alliance management in the enterprise software, telecommunications market and professional services field. Prior to App47, Casey was the Senior Manager for Neustar, Inc. in Sterling, Va., where he developed customer marketing programs.
As App47’s new Director of Sales, White is going to be in charge of sales activities and campaigns. He will establish strategic business relationships and manage an expanding App47 sales team. Prior to App47, White served as a Senior Sales Manager at Avectra, Inc in McLean, Va.
App47 is a leading provider of innovative Mobile Application Management (MAM) solutions. By providing application intelligence and management for enterprise mobile apps, App47 unleashes the potential of enterprise mobility. Its cloud-based mobile application management solution simplifies, streamlines and automates the enterprise’s ability to deploy, manage and analyze mobile apps. These MAM tools are used to optimize the mobile user experience.