The National Infertility Association RESOLVE has partnered with Bill Rancic, winner of The Apprentice Season One, for its public campaign “Destination.” The campaign will raise awareness about embryo donation for couples wanting to start a family. Rancic believes embryo donation is an option that goes relatively unnoticed; the campaign educates people on how embryo donation works and why couples should consider it a possibility.
Rancic and his wife are currently struggling with infertility, which is why Rancic is initiating his involvement with RESOLVE. One in eight U.S. couples are diagnosed with infertility, the campaign itself is also a resource to those potential embryo recipients and donors.