MARCOM Committee Discusses Best Strategies for Marketers to Use LinkedIn
Earlier this month, WashingtonExec’s MARCOM Committee hosted Dan Horowitz, director of advocacy and campaigns for LinkedIn, to explore how marketing teams can best use the social platform to reach a larger, targeted audience. The roundtable, sponsored by Sage Communications, started with some facts and statistics about LinkedIn. Horowitz said LinkedIn has over 450 million members, and it
Security Clearance Reforms Encouraging but Incomplete, Says SVP Charles Sowell
Charles Sowell, senior vice president of Salient CRGT since June 2013, is generally impressed with the federal government’s progress in security clearance reform since WashingtonExec spoke to him last year. Sowell, who has overseen the growth and execution of his firm’s National Security and Cyber Solutions Business Unit and has an extensive background in security
36.7K Tweets and Counting: Why Deloitte’s JR Reagan Is Not a Social Media Shy Exec
The social media landscape has changed quite a bit since Twitter first taught the world to think in 140 character thoughts after its public launch in July 2006. Dr. JR Reagan, a principal at Deloitte and the lead client service partner for the company’s Department of Homeland Security National Protectorate Programs Directorate, is among the rising
Is STEM Education in High School a Lost Cause?
Science, technology, engineering and mathematics education gained prime-time attention in 2013 when President Barack Obama delivered his State of the Union address, calling for redesigning America’s high schools to better equip students for the demands of a high-tech economy. “We’ll reward schools that develop new partnerships with colleges and employers, and create classes that focus
Sotera Defense President & CEO John Hillen Joins Twitter
While it can be argued which social media platform is best in sharing, promoting, and consuming news, it’s no doubt that Twitter has quickly risen to earn a top spot amongst businesses and individuals. In fact, the Pope himself just joined earlier this week. But in our community, the news is a bit closer to
Q&A with Infineta Systems CEO Raj Kanaya: Data & Mobility in Dissemination
Meet Raj Kanaya, CEO of Infineta Systems, a company set up to address the growth of enterprise data and the aggressive adoption of Replication and Virtualization solutions. Kanaya, who is responsible for the overall vision, direction, and revenue attainment for the company, was previously VP of product strategy and alliances for the Application Networking Group
Demystifying Going Digital Roundtable Held by WashingtonExec MARCOM Committee
Last week WashingtonExec held its 6th Marketing and Communications Executive Dinner in Tysons Corner. Over 25 Marketing and Communications Executives from the federal contracting industry were in attendance. The dinner was sponsored by Bob Ragsdale, Vice President of Marketing at MicroPact. The company is a federal open architecture, on-premises and cloud based products company, specifically
Accenture Federal Services Wins $3M Contract from DHS to Support Office of Health Affairs Biosurveillance
Accenture Federal Services has won a $3 million, one-year contract from the U.S. Department of Homeland Security (DHS) to help the Office of Health Affairs (OHA) enhance its biosurveillance capabilities using social media analytics, as well as improve data sharing and collaboration between OHA and its partners. “Social media platforms are now an everyday part
PersonSpot Co-Founder Yiannis Velissarakos on Monetizing Social Media Through His Social Magazine
Yiannis Velissarakos is co-founder of PersonSpot, a social publishing application that lets people publish magazines dependent on what they identify with on social media, discover, or create. Velissarakos, who co-founded Greekworks, an online magazine, is an entrepreneur with more than 15 years of experience in multinational start-ups. WashingtonExec asked Velissarakos about his decision to become a
Unisys’ Elizabeth Smith Talks Changes at Company, STEM and Social Media Strategy
Elizabeth Smith is Vice President of Sales at Unisys Federal Systems, and has over 25 years of experience working with the US Federal and State Governments, commercial systems integrators, and private health care and technology firms. Prior to joining Unisys, she was with Booz, Allen & Hamilton, Inc. as a management consultant for eight years. WashingtonExec chatted
Q&A with Kelly McLaughlan, CEO & Interactive Marketing Expert: Social Media, Online Strategy
Kelly McLaughlan is a DC-area Interactive Marketing expert and Google Adwords Professional who is CEO and founder of KME Internet Marketing, and CEO and co-founder of the recently-launched Fulcrum Marketing Group – both firms located in Northern Virginia. WashingtonExec got the chance to talk with McLaughlan, uncovering practical advice and timely strategies for businesses, government entities and nonprofits promoting
Bob Gourley on the Ethics, Analytics and Future of Big Data
How does Bob Gourley, founder and CTO of Crucial Point, LLC and Editor of the popular tech blog CTOVision.com define big data? WashingtonExec caught up with Gourley to talk about what he learned from his time in government that has guided him in the private sector, what he predicts will be “the next big thing”
Q&A with Leif Ulstrup: the Future of Cloud Technologies and Big Data
President of Federal Consulting Practice at CSC, Leif Ulstrup, leads a team of consultants for the company’s North American Public Sector. Ulstrup says it’s clear that cloud-based computing will become the way of the business world. He thinks government leaders can learn from a generation of digital natives new ways to use the cloud, big
SAVE THE DATE: Networking For Good Event – WEDNESDAY
Networking for Good will host a Bite Me Cancer networking event on Wednesday, July 25 from 5:30 p.m. to 8:30 p.m. at Vapiano, in Reston, Va. The event benefits the Bite Me Cancer Foundation, to support and inspire teams with all cancers as well as raise awareness and funds to fight thyroid cancer. Reservations are
Prakash Yarlagadda of CSC Talks SoLoMo, Big Data and Basketball
Prakash Yarlagadda, Director of Strategic Initiatives at CSC, talked with WashingtonExec about his career and provided some thoughts on SoLoMo (Social, Local, Mobile) at CSC. Read on to learn more about Yarlagadda, his passion for basketball, and his thoughts on the next big thing in the technology industry. WashingtonExec: Could you tell us a little
Interview with Web.com’s Shashi Bellamkonda: Social Media Engagement vs Awareness
Social Media Swami Shashi Bellamkonda spoke with WashingtonExec about his role as Senior Director for Social Media for Web.com and how he got to 18, 565 followers on Twitter (@shashib). Read more Bellamkonda’s social media predictions as well as how to differentiate between social media awareness and social media engagement below. WashingtonExec: Can you start
Chris Smith Talks Big Data, Leveraging IT and Paper Routes
Chris Smith, US Federal Chief Technology Officer and Innovation Officer of Accenture, talked with WashingtonExec about everything big data: misconceptions, predictions, and its impact in Federal IT. We also asked Smith about his first job and his transition from a long career in the public sector to the private sector. WashingtonExec: What convinced you and
Interview With Rod Fontecilla: Data Mining at Unisys
WashingtonExec sat down with Rod Fontecilla, Vice President of Unisys, to discuss managing unstructured social media data, the importance of a secure storage strategy and what questions should be asked when acquiring big data. WashingtonExec: Please tell us a little bit about your background. Rod Fontecilla: I started my career as a professor at the
Interview With Likeonomics Author Rohit Bhargava: “Why We Make The Decisions We Make”
Meet Rohit Bhargava, second-time author and Senior Vice President of Ogilvy. WashingtonExec interviewed this marketing guru about his latest book: Likeonomics: The Unexpected Truth Behind Earning Trust, Influencing Behavior, and Inspiring Action. Bhargava tells WashingtonExec why he wrote the book and why social media is the greatest change to ever happen to the marketing world.
Interview With Gino Antonelli, COO Of New Company Spear, Inc. -Five Months In
WashingtonExec recently interviewed the COO of Spear, Inc, Gino Antonelli. Spear, Inc. is a professional services company founded in February 2012. We asked Antonelli how the last couple months have been treating him, as well as where he plans to take Spear, Inc. over the next year and beyond. Focusing on Spear, Inc.’s core capabilities,
GUEST COLUMN: Employee Engagement In Tough Times: Is Communicating More With Employees The Solution?
By Sheila Blackwell, Strategic Communications & Marketing Consultant In today’s challenging market environment, many companies are singularly focused on winning new business in order to accelerate growth and in turn create greater career opportunities for employees. Makes sense at face value, but wins are getting fewer and farther between and employees are restless. Further, companies,
MHealth Interview With Geeta Nayyar: Going From “Just In Case Care” To “Just In Time Care”
WashingtonExec recently had the opportunity to interview Geeta Nayyar, Chief Medical Information Officer (CMIO) at AT&T. We asked Nayyar, who still practices and teaches Rheumatology at George Washington University, her thoughts on Mhealth as well as telehealth. Nayyar also spoke about the changing relationship between doctor and patient thanks to social media, as well as
Resonate Launches Big Data Marketing Tool, Revolution Growth Invests $20M
Earlier this week Resonate, a top marketing and advertising technology company, announced that it has received over $20 million in funding from Revolution Growth. The new investment will be put towards accelerating Resonate’s business, including the launch of its new Big Data tool for political campaigns as well as corporate marketers. Ted Leonsis, Co-Founder of
Intelligent Decisions (ID) Unveils New Corporate Website And Social Media Outlets
Yesterday Intelligent Decisions (ID), Inc. launched a brand new new corporate website. The website encompasses the six units of Intelligent Decisions, this includes: cyber security, cloud, mobility, network convergence, and simulation and training. The new website is designed to show Intelligent Decisions’ flexibility and agility for its federal customers in the civilian, defense and intelligent
Never miss a Social media story.
Our latest executive profiles, council news, and GovCon headlines — every morning.