EXECUTIVE STYLE COLUMN: Trends In Customer Care – Live And Online
By Marc Hausman, Strategic Communications Group Interview with Barbara Bernard, Director of Americas Marketing at Pitney Bowes Software In 1970 folk rocker Stephen Stills saw his single “Love the One You’re With” rise up the Billboard Top 100 charts eventually peaking at number 14. The hit song has since been covered by an eclectic mix
EXECUTIVE STYLE COLUMN: Izurieta Helps Guide Wireless Matrix's Journey To Innovation
By Marc Hausman, Strategic Communications Group When word spread through the halls at Herndon, Virginia-based Wireless Matrix (TSX: WRX) that the company’s long-standing Chief Financial Officer was stepping in as acting CEO the staff reaction was swift and steadfast. The engineering team delivered flowers. The client services team stocked the lunch room refrigerator with her
EXECUTIVE STYLE COLUMN: SAP Charts A New Path In Defense And Intelligence Markets
By Marc Hausman, Strategic Communications Group There is a saying among the technology elite that you are seldom wrong…just early. Arrive in a market too soon and your solution, regardless of its features and functionality, will wither, burning through precious capital with each passing day. Think Friendster. In comparison, splash on to the scene during
EXECUTIVE STYLE COLUMN: Shuttleworth Hopes His Road Of Challenges Leads To Capitol Hill
By Marc Hausman, Strategic Communications Group Rarely has Bruce Shuttleworth followed the easy path in life. That trend continued on February 1 when he announced his candidacy to represent Northern Virginia’s 8th District in the US House of Representatives, challenging long time Democratic incumbent Jim Moran in the upcoming primary. At first glance, the prospect
EXECUTIVE STYLE COLUMN: Inspiring Sales Excellence Through Community Giving
Executive Style Column: Inspiring Sales Excellence through Community Giving By Marc Hausman, Strategic Communications Group Interview with Barry Morris, Vice President of Federal Operations, Polycom Twentieth century American humorist Arnold Glasgow once observed that “success isn’t a result of spontaneous combustion; you must set yourself on fire.” Corporate leaders invest considerable time, energy and resources
EXECUTIVE STYLE COLUMN: Branding Through Corporate Social Responsibility (CSR)
Executive Style Column: Blogging for Passion and a Personal Brand By Marc Hausman, Strategic Communications Group Interview with Kevin Moss, Head of Corporate Social Responsibility, BT Americas He spends a fair amount of his work time at a rather non-descript office park off the Dulles Toll Road in Reston, Virginia. You might pass him and
EXECUTIVE STYLE COLUMN: How Mentoring Inspires Excellence In Our Region's Business Community
By Marc Hausman, Strategic Communications Group Interview with Kay Sears, President, Intelsat General While I lack the scientific or academic credentials to engage in the nature versus nurture debate, my two decades of experience in the Washington, DC community has convinced me that professionally we are all products of our environment. Business around the Beltway,
EXECUTIVE STYLE COLUMN: How Charitable and Community Participation Connects With Business
By Marc Hausman, Strategic Communications Group Interview with Rene LaVigne, Iron Bow Technologies CEO Many C-level executives in our region consider their participation in charitable and community groups as important to the success of their company as any executive responsibility. Whether it’s a board position, fundraising or event coordination, the active support of a
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