Monica Rosser
Executive Managing Director, Federal Health, Maximus
Federal health agencies are entering a transformational moment, and leaders like Monica Rosser are helping to guide agencies through this pivotal time for healthcare.
“This is a breakthrough moment because of the emerging technologies and new approaches to healthcare, such as a focus on a whole health model, which can provide better outcomes for agencies and those they serve,” Rosser said.
Since joining Maximus in 2023, Rosser and her team have focused on accelerating the company’s strategic vision, while developing and expanding its capabilities across the federal health landscape.
Among Rosser’s priorities for Maximus and its government agency partners is advancing medical readiness, improving access to care, driving AI-enabled innovation and streamlining the processes for eligibility and enrollment.
Maximus is an industry leader for customer experience across the federal government and launched a CX-focused solution, Maximus TXM, in 2024 that gives agencies even more power to use emerging technologies, like artificial intelligence and machine learning.
“Through our deep technology experience and delivery of critical programs at the federal, state and local level, we have the unique ability to turn integrated data insights into actions that improve the effectiveness and efficiency of healthcare programs and get the right services to the right people when they need them,” Rosser said. “We’re working with our health agency partners to deliver better services while giving people more accessible options to get the information they need.”
Why Watch
One of Rosser’s top priorities is further development of the “whole health” model, an integrated services approach taken by the Department of Veterans Affairs and other agencies.
“Whole health is more than a diagnosis, as it takes into consideration a person’s financial and emotional well-being, along with their environment and access to benefits,” she said. “We are connecting dots across all of these touchpoints to transform the health ecosystem to create a digital front door that is proactive, personalized, integrated and data-driven to reduce redundancies, streamline processes and improve the quality of life for millions of Americans.”
For example, Maximus is partnering with the Elizabeth Dole Foundation to support military and veteran caregivers, and establishing that the “whole health” model starts at home.
“Caregivers are holding the front line on the home front, day in and day out,” Rosser said. “When caregivers thrive, communities thrive.”