Last week, timeRAZOR secured $3.4 million in funding while finishing development for its revolutionary product. In the process, the company has lined up key partnerships with powerhouse brands, local retail properties, sports teams, and trendsetting companies, who commiserate with the key concern timeRAZOR seeks to resolve — and its unique approach to accomplishing that task.
The problem is consumers are surrounded by hundreds of events and more exclusive offers so quickly and randomly that they sometimes overlook what is most pertinent to them.
timeRAZOR, set for release later this year, will prevent consumers from missing out and bring a sense of serendipity back to an overscheduled world.
Jeff White, co-founder and CEO of timeRAZOR, sees his product as an effective substance-management tool.
“Our goal at timeRAZOR is to keep people connected with what’s going on around them so they don’t miss out on the things they want to do while they juggle the things they need to do,” said White. “But it isn’t just about what’s happening on your block or in your corner of the city. It’s about how our predictive technology can create convenient discovery for you around where you plan to be.”
Companies working with timeRAZOR include: L’Oreal’s Active Cosmetics Division, Renaissance Hotels, Vail Valley Foundation, several local retail properties (The Shops at Dos Lagos, The Village at Leesburg, and West 7th), World Adult Kickball Association, JetSet Studios, and Boston-area HWS’ four minor league baseball teams.
In addition to this dynamic roster of partners, timeRAZOR brought together a board of advisors that includes Linda Abraham, co-founder of comScore; Eddie Amos, former Microsoft executive; and Gene Riechers, former General Partner of Valhalla Partners.
Linda Abraham, co-founder of comScore said timeRAZOR, fills personal voids.
“timeRAZOR is an exciting product that fulfills a real need that everyone has,” said Abraham. “When I learned about timeRAZOR, I really wanted to be involved. As an advisor, I am looking forward to working with their seasoned team.”
Abraham said timeRAZOR will launch in the coming weeks, free to consumers on iOS and Android.
“We’re thrilled that household brands and established technical leaders see the value in our technology and vision at such an early stage,” continued White. “timeRAZOR will help weave partners’ events and content directly into users’ days, providing actionable analytics to help brands find the right people at the right time.”