Mobile Posse, Inc., a provider of mobile home screen advertising and content solutions, announced the debut of its New York City office at 80 Fifth Avenue. This new office is the home base for the company’s newly hired Executive Vice President of Ad Sales, Greg Wester, and his team.
Mobile Posse sponsored a cocktail party on Wednesday as part of the Mobile Marketing Association MMA Forum to celebrate the office’s opening.
Wester has over 20 years of experience in the media and interactive marketing department. Before Mobile Posse, he was COO of VoodooVox, as well as Founder and President of Soapbox Marketing. He was also Vice President of Analytical and Consumer Methods at the digital marketing firm, Organic, Inc., Vice President of Internet Market Strategies at the Yankee Group and principal Interactive Researcher at GTE.